Founder
Mr. Sumeet Goyal
"The Rise of Mania Juices: Passion, Purity, and a Purpose-Driven Brand"
A Vision Born from Nature’s Palette
Founded in 2004 by the visionary trio—Mr. Sumeet Gupta (Managing Director), Mr. Naval Singla, and Mr. Navneet Gupta—Mania Juices was conceived from a love for the vivid colors and flavors found in nature. The very name “Mania” reflects the brand’s energetic, refreshing, and lively approach to fruit beverages, embodying the founders’ mission to rejuvenate and hydrate every Indian home with natural, flavorful drinks.
Unwavering Commitment to Quality
From day one, Mania Juices set itself apart by sourcing only the finest fruits and upholding ethical juicing practices. Every bottle is a promise: the natural aroma, taste, and freshness of the fruit are retained through advanced manufacturing technologies and meticulous hygiene standards. This dedication quickly earned Mania Juices a stellar reputation in its home state of Punjab and laid the foundation for its nationwide expansion.
A Diverse Portfolio to Delight Every Palate
Mania Juices’ product range is as diverse as India itself. The brand’s best-sellers—Mango Mania, Guava Mania, Litchi Mania, and Apple Mania—are beloved for their authentic flavors and nutritional benefits, rich in vitamins and antioxidants. But Mania Juices doesn’t stop at fruit juices. Their hydrating beverages, including fizzy, spicy, and zesty hydrants, cater to those seeking a refreshing twist, while soft drinks and water purification solutions round out a portfolio designed for every consumer need.
Scaling New Heights – From Local to Global
Today, Mania Juices is a household name, with a workforce of over 500 employees and products available in more than 200,000 retail outlets across 15 states. Strategic partnerships have been key to this growth—most notably, Mania Juices’ collaboration with IRCTC as an empanelled supplier, ensuring their juices reach millions of railway passengers nationwide. The company’s robust distribution network extends from bustling urban centers to the heart of rural India, making healthy refreshment accessible to all.
But Mania Juices’ ambitions don’t stop at India’s borders. With exports to the Middle East, Southeast Asia, and Africa, the brand is steadily carving out a global presence, driven by continuous innovation and a steadfast focus on natural, nutritious ingredients.
The People Behind the Brand
At the heart of Mania Juices’ success are its founders and a dedicated team who view every bottle as an opportunity to deliver joy and wellness. Their philosophy—rooted in honesty, fairness, and integrity—has fostered deep trust among consumers, distributors, and partners alike. Annual dealer meets, like the recent gathering in Guwahati, underscore the company’s commitment to collaboration and shared growth.
A Toast to the Future
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